As marketers continue to look for inspiration in campaigns and culture of the past, the savviest will focus on brand truths to make meaningful connections.
One of the reasons people reacted so negatively to the ad was that Coca-Cola in the US is closely associated with the festive spirit Coca-Cola unveiled three artificial intelligence-generated ...
It might seem like an unlikely source of controversy, but a retro Coca-Cola holiday commercial has ignited a fresh debate over artificial intelligence in advertising. Last week, Coke released ...
Coca-Cola has responded to backlash over its AI-generated Christmas ad. Picture: Supplied Consumers quite literally weren’t buying it, blasting the ad as a “creepy dystopian nightmare”.
Coca-Cola's holiday commercial, "The Holiday magic is coming." was made using the company's AI platform, Real Magic AI. Real Magic AI works similarly to image generator DALL-E and grants artists ...
I am so over AI-generated art. It just needs to go away. Please. Like everyone, I was captivated by the tech as it emerged in 2022. As a novel technology, it was pretty mind-blowing. Type “Cat ...
A still from Coca-Cola’s AI generated holiday ad. Photo: Courtesy Company The new set of ads does something quite similar, minus the original places and people. That’s because everything in ...
Coca-Cola drew criticism for rolling out an uninspired and lazily AI-generated holiday advertisement this year. The ad is pretty much exactly the kind of insipid corporate sludge you'd expect from ...