Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. The report was ...

Walmart has given its logo a facelift the first time in 17 years. But as the 61-year-old US-based chain retailer unveiled its redesigned logo earlier this week, the subtle changes -- almost ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

The marketing team at Kwik Trip has been working overtime recently. Not only did the convenience store roll out some 'key' lip balm flavors recently, more on that here, but now they surprised everyone ...