Led by Leo Burnett, a marketing relaunch for the Kimberly-Clark brand features animated characters Terd and Yureen alongside its iconic jingle.

Jo Frost urged parents to be consistent and complete potty training within a week – 'When you commit you must be all in' ...

“We tend to assume potty training will go naturally because it’s a bodily function, but it takes time and can be stressful. Communication is very important at all stages; things can go ...

HER approach to parenting might not be for everyone, but Jo Frost, who is better known as Supernanny, has shared some ...

Potty training is something that all parents go through as their children grow, develop and prepare for life without nappies. It can be difficult however, and lots of our followers on Instagram ...

Potty training is a developmental milestone of early childhood and a challenge for kids and grownups alike that makes for ...

Taking sick days for pet parent-related duties — from vet trips to potty training — is slowly being implemented in offices, especially in New York City, where lawmakers recently proposed a ...