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At first glance, the picture seems to be nothing but a pile of ordinary stones and rubbish; however, that is not even close ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Optical illusions have been proven to be a great brain exercise as it encourages problem solving skill and creative thinking while also helping us understand the way our brains and eyes work together.

Optical illusions challenge our perception and creativity. There's a hidden face in the image that only those with a sharp eye and imaginative thinking can find in 8 seconds. Tricks like rotating ...

We saw lots of optical illusions go viral on social media in 2024. We even saw optical illusions in space and AI optical illusions that look like different subjects at different sizes. But few ...

From the 'Moon Illusion' to 'The Dress', there have been many baffling optical illusions discovered over the years. However, this festive illusion might be one of the most perplexing yet.

Garnier's newest ad campaign in Switzerland will have you scratching your head. These men appear to have the most luxurious beards we've ever seen — all thanks to Fructis, no doubt. Or do they?

Well, we have just the thing to keep you and your brain busy. A mind-blowing optical illusion is baffling the web as it shows internet users rows and columns of the same word. Scroll down to find ...