What FIFA’s new controversial logo reveals about the power of branding From FIFA's latest design to a hot AI ... retains the brand recognition of both companies, but creates something new ...

Is your logo safe? As a brand expert and CEO of a logo design company, I'll reveal whether you're exposing your brand to risk. Choosing a logo type, after understanding the positives and negatives ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early ...

Logo design is tricky - just ask Sears ... Sears is far from the first company to be criticized of copying another company's logo. In fact, famous companies from Starbucks to Disney have been ...

Some spent nothing. A good logo is crucial for a company's branding strategy. Stock Logos—a site that offers, well, stock logos—has compiled a list that reveals how much Coca-Cola, Nike ...