As many Korean women lead busy lifestyles both at home and at work ... By the turn of the century, permed hair had become a nationwide sensation for all ages, regardless of sex, as men began to perm ...

I finally got a Korean root perm! 💁🏻‍♀️ In this video, I’m trying out this trendy Korean hair treatment for volume and texture. Will it give my hair that perfect lift? Watch to ...

The perm, long ridiculed as one of fashion's most embarrassing hair styles, is making a surprise comeback. The look, which is short for 'permanent wave', has been all but dead and buried in the ...