Gymshark collaborates with Leana Deeb on modest activewear range
Gymshark has collaborated with fitness influencer Leana Deeb on a range of modest activewear. The move follows a study by the ...
Gymshark introduces latest modest activewear range
Gymshark has partnered with Muslim fitness content creator Leana Deeb to showcase its latest modest activewear range.
Warc2 年
How DTC brand Gymshark created an influencer strategy for long-term performance
An overview of Gymshark’s use of YouTube, Instagram and TikTok influencers to create a community of millennial and Gen Z fans. Fast-growing British fitness and apparel brand Gymshark has built its ...
Marketing Week20 天
Why It Works: How Gymshark employs behavioural science to form a habit
And there’s every chance you’ll turn to Gymshark. Because this brand is everywhere. Since Ben Francis launched it in 2012, the company’s net worth has soared to an estimated £1.5bn. Why? To a large ...
Why Gymshark x Leana Deeb's 'modest gymwear' launch is a historic move
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
Uniqlo Stops Using Freelance Apps Favored By TikTok Influencers
Uniqlo and Gymshark said they are no longer usingTikTok influencer-favored apps such as Temper and YoungOnes to hire freelancers.
Gymshark founder urges Elon Musk style government adviser for UK
The founder of British athleisure-wear brand Gymshark has urged the government to take a US-style approach and allow business leaders like to Elon Musk to influence UK policy. At just 32-years-old Ben ...