Rolex usually increases its prices at the start of the year, but 2025 saw substantial hikes. Rolex raised prices on some ...

Luxury watch manufacturer Rolex has raised prices on some of its most popular models after the cost of gold surged in 2024.

In a move reflecting the surging value of gold, Rolex SA, the titan of Swiss luxury watchmaking, has initiated a significant ...

Rolex SA, the largest luxury Swiss watch brand, increased prices on some popular models due to surging gold values in 2024.

Rolex SA, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024. The Geneva-based company, controlled by a Swiss foundation named for ...

The Geneva-based company, controlled by a Swiss foundation named for its co-founder Hans Wilsdorf, began the year by hiking prices as much as 8% on some models made from precious metals.

Alongside the performance hike, the vRS 230 will also come with ... The vRS 230 will be making an appearance at the Geneva motor show, so expect more details to arrive when that occurs.