Navigating the whirlwind of Gen Alpha trends can feel perplexing, but it holds the key to deeper connections with your teen.

Text overlay on TikToks related to the trend read “Bro: ‘yeah I have fluffy hair’, Bro’s hair:” or “Yeah I have fluffy hair” with the person with a typical hairstyle followed by “me too” and then ...

Far from being outdated, the low-rise shorts, Victoria's Secret sweatpants paired with Ugg boots that she rediscovered are now coveted by elder Gen Alpha—those born between 2010 and 2024.

If you just found out about Generation Alpha, brace yourself for a new crop of kids set to debut on Jan. 1. Generation Beta will start arriving in 2025 — and some experts predict they will be ...