After hours on hold, I was told everything was sorted and I’d receive a follow-up email within 24 hours. Days passed and ...

Businesses should move away from the outdated "the customer is always right" mindset, which often leads to employee burnout, ...

Customer engagement has undergone a transformative journey, driven by technological advancements, shifting consumer ...

Rising prices will spark a 25% decline in brand loyalty in 2025, according to Forrester analysts. This prediction comes just ...

Customers experience your company horizontally, across organizational boundaries, but most companies approach customer interaction on a functional basis. The typical result? The inability of ...

Lowe's Companies, Inc. LOW has been making significant strides to improve revenues and customer engagement. In its effort, ...

Improving customer experience requires insights from the entire journey, not just one metric. NPS is helpful but sometimes ...

A new marketing paradigm is emerging—human-centric marketing, which is an evolution of our current customer-centric approach. And it's beginning to change the way we are introduced to and form ...

AI Agents, Customer-Led Interactions And Other Defining Trends Take Center Stage in CleverTap's 2025 Customer Engagement ...

In its effort, two major strategies have been at the forefront — the pro-customer approach and the omnichannel focus. Pro Customers: A Bright Spot for LOW As consumers started prioritizing ...