The store, located in the hip Seongsu-dong locality, saw snaking queues and products flying off the shelves in its first week ...

Fast-fashion brand Brandy Melville's Korea debut draws backlash — not for its sizing, but for speaking English Brandy ...

Brandy Melville makes clothes for thin girls. And it isn’t sorry. The retailer, run by a secretive Italian family, produces ...

Brandy Melville, the teen-favorite clothing store that offers a "one size fits all" sizing approach, just opened a new store in Seoul's answer to Brooklyn — and it's a big hit. The store ...

“But when I got to be about 11, I got obsessed with this brand called Brandy Melville. And they only sold clothes in one size. I was chubbier and I was obsessed with these clothes, but I’d buy ...